:: You will live in the heart of the city.
:: You can hope on and off the tube and go anywhere, just like all those film montages (I'm talking about the Bend it like Beckham scene - they make Oxford Street look appealing!).
:: You're out every night - going to dinner, drinks etc.
:: You go to all the West End shows. The Lion King, Wicked, Les Mis - you've done them all.